Vision, Mission and Core Values
Vision
To create quality beverages with continuous innovation by serving great customer experiences worldwide and sustainably enhancing the quality of life.
Business Goals
PLUS is committed to creating quality beverage products to meet customer needs for those who love health and natural ingredients
with continuous innovation. Expand market base from business partnerships both domestically and internationally under the branding of PLUS products to be known worldwide with great customer experiences and sustainably enhancing the quality of life.
Core Values
The Royal "PLUS" concept consists of 4 core values:
to cultivate a culture and create unity among employees